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2017-12-7 The present situation and future of channel relationship management research

Title of Lecture: The present situation and future of channel relationship management research

Time: 14:30

Date: 2017-12-7

Venue: Room 1330, Wenlan Building

Profile of the Lecturer:

    Liping Qian , professor and doctoral supervisor of the school of economics and business administration of chongqing university, presided over two national natural science fund projects, a provincial key project and three provincial and ministerial projects; In the Asia Pacific Journal of Management (SSCI), Industrial Marketing Management (SSCI), Journal of Business & Industrial Marketing (SSCI), "the Management of the world", "Journal of Management engineering, the Management review," Journal of Marketing science, such as high level Journal published many papers at home and abroad. Currently, he is the executive director of the marketing committee of China management modernization research council, the editorial board of the journal of marketing science, and also a member of the marketing research institute of China's higher institutions. The company has been appointed as an external audit expert by the management world, the journal of marketing science and nankai management review, and won the title of excellent evaluation expert of 2015 annual marketing science journal.


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